Paid Acquisition
PPC across Amazon Ads, Google Shopping and Meta, built to show measurable growth.
- Target.com Ads management
- Google Shopping Ads
- Meta Ads optimization
- Cross-platform strategy
Available for new projects
Data-drivenPPC.for B2B and ecommerce brands
Tsvi Machluf, PPC Expert
13+ years running paid media for B2B SaaS companies, ecommerce brands, and growth-stage SMBs. Google Ads, Meta Ads, from set up to ongoing optimization.
You talk to me directly. I usually reply within a few hours.
- 13+Years in paid media
- $5M+Ad spend managed
- 50+Brands scaled
- 340%Avg. ROAS increase
- Dwarven Forge
- Saint Anthony
- John Taylor Watches
- Sylvie Collection
- TechGrowth
- ScaleUp Pro
- RTS Tactical
- King of Christmas
- Viewbix
What I do
How I can help.
From the first campaign to the dashboard that proves it worked. Hourly, by project, or ongoing, whatever fits where you are.
- Hourly
- Project based
- Ongoing PPC management
- Consulting
- 1:1 technical PPC
- Live PPC training on Zoom
Web Analytics
Tracking you can trust, so every budget decision rests on real numbers.
- GA4 enhanced ecommerce
- GTM server-side
- Custom dashboards
- Conversion tracking
Growth Consulting
Strategic guidance for ecommerce teams that want to scale on data, not hunches.
- CRO strategy
- Startup growth plans
- 1:1 training
- Performance audits
Target.com Ads
Visibility on Target’s marketplace with product ads tuned for return.
- Target product ads
- Sponsored listings
- Target+ optimization
- ROAS tracking
Google Performance Max
One campaign across every Google channel, with the inputs that make the AI work for you.
- Multi-channel reach
- Smart bidding
- Asset optimization
- Conversion maximization
Nordstrom Ads
Sponsored products on Nordstrom.com through Nordstrom Media Network, with budgets planned so campaigns never go dark.
- Sponsored product ads
- Nordstrom Media Network setup
- IO and budget pacing
- ROAS reporting
A few numbers from 13 years of doing this.
- 13+Years in paid media
- $5M+Ad spend managed
- 50+Brands scaled
- 340%Avg. ROAS increase
Case studies
Real results for real brands.
Jewelry
Sylvie Collection
-60%CPC
- Challenge
- High cost per click eating into margins.
- Solution
- Restructured campaigns with negative keywords and audience segmentation.
“Tsvi transformed our PPC strategy. The results speak for themselves.”
Specialty coffee
Saint Anthony Industries
+280%ROAS
- Challenge
- Low visibility on the Amazon marketplace.
- Solution
- Advanced Amazon PPC with enhanced product targeting.
“Our Amazon sales tripled within 3 months of working together.”
Luxury watches
John Taylor Watches
+45%Conversions
- Challenge
- Inefficient tracking across multiple platforms.
- Solution
- GTM server-side with enhanced ecommerce and custom attribution.
“Finally, we have clarity on what’s actually driving our sales.”
Your brand could be next.
Start with a free PPC audit. You get the findings either way.
Get a free auditGuides
Evergreen guides.
Reviews
Verified on Upwork.
- 5.0
“Tsvi is very knowledgeable and I would recommend him to others who require his services.”
Check if Dynamic Remarketing is correctly installed - 5.0
“Excellent work!”
Need Facebook Dynamic Product Data Feeds Created - 4.7
“Was great working with Tsvi, had no problems with him at all and was pleased with everything he did for us. Thanks Tsvi!”
Google Analytics expert required for ecommerce project - 5.0
“Good work, we just forgot to close this contract.”
Facebook advertising expert for training and initial ads setup - 5.0
“Great”
Facebook Ads teacher needed
Book a call
Pick a time. I’ll take it from there.
Tell me what you need and when suits you. The request lands on my WhatsApp and I confirm the exact slot.
Let’s talkabout your ads.
Tell me what you’re running and what isn’t working. Send a WhatsApp any time, I usually reply within a few hours. Active in US Eastern and Israel time.