Learn PPC Online

How to Learn PPC Online: Your Complete Guide

How to learn PPC online? If you’re an emerging startup with not enough budget to hire a specialist, a beginner marketing agent, or just a curious person willing to get new skills – you will definitely ask yourself this question! Advertising is everywhere these days. You find it along the streets, on whiteboards, even in the middle of nowhere… You surely hit it a few times when you are watching a video on YouTube or when you are searching Google. Ads may [...]

Dynamic Email Remarketing

Dynamic Email Remarketing – Smart Weapon for Ecommerce

From all marketing channels, the one related to reaching out people and promoting products via email is probably not so popular as AdWords or search engine marketing. Why is it so? Basically, it is an automated channel which means it is quite difficult to manage it without supplementary tools and techniques. Automation is present in most marketing channels. Email marketing is more efficient when it is automated. However, you can interact with your customers directly, in an old-school way, especially if [...]

Quora Retargeting

How to Increase Business Exposure with Quora Retargeting

Initially, Quora was used to increase business exposure as a social media channel. The way to easily promote a product or a service is quite simple. Owners and marketers use question and answer system where you can naturally sneak an extensive response and build brand awareness and trust. Moreover, the posts may include links. It is great to get a permanent link from Quora being one of the most popular and trustworthy portals. With time, Quora introduced the options for [...]

LinkedIn Matched Audiences

All About LinkedIn Matched Audiences: Ultimate Guide for LinkedIn

LinkedIn is a great business network that allows reaching your potential customers in a few clicks. This social media network is more adapted for businesses or business-oriented searches. For example, if you’d like to boost your career opportunities – you definitely need to promote your LinkedIn profile. LinkedIn is used by more than 68% of online businesses actively. More than two-thirds of them generate real leads using LinkedIn. Of course, some industries are more successful there, others are not. If you [...]

Advanced Pinterest Ad Strategies

Advanced Pinterest Ad Strategies You Should Implement to Get More Sales

Why advertise on Pinterest? Pinterest has become a more powerful platform over the past few years. It is getting even more beloved by B2C customers. According to online marketing research, Pinterest users are more likely to spend money online than other Internet users. Statistically, they spend 2 times more on online acquisitions. You’ve probably been using Pinterest for a while and have your business account ready. If not, earlier, we explained how to create a Pinterest account for your business. In [...]

Cross Device Remarketing

Get More Customers with Cross-Device Remarketing & Google Signals

You may not believe but Google introduced new Google Analytics features that may double your quality traffic within just a few days! Do you remember how you were struggling to get more visitors to your webpage or an eCommerce store? From now, Google helps you improving your traffic, user behavior statistics as well as provides a better remarketing strategy. All you need to do is to activate Google Signals and to start using cross-device tracking capabilities. This option is new and [...]

All Remarketing Options 2019

All E-commerce Remarketing Options for Your Products in 2019

Remarketing, or retargeting, is one of the most logical strategies to attract your customers. Among most businesses, it shows significant results if set in a smart way. That is why the majority of social media that established Paid advertising, included the remarketing option very soon. What is remarketing? It is a type of advertising when you keep showing your ads to customers that did not purchase after the first interaction with the website. You have a chance to announce your product [...]

Google Shopping Campaigns

The Complete Guide for Google Shopping Campaigns

Let’s see how Google Shopping ads or PLA work for you. These two terms can be used when speaking about listing your products via Google Merchant Center. Recently, they have become available in Israel! Now, most e-commerce stores can try this fantastic way of advertising to generate more conversions. What are Google Shopping Ads? These are high-quality image Ads that appear at the very top of Google page with the price of the product in question. This location has 130% more [...]

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